No, we are not testing products out on clients! KY Jelly has had a reputation for being medicinal....something a gynecologist uses. When I look at the new packaging, it appears more like a luxurious perfume than a lubricant. Several women were selected to share the new product with their friends. Johnson and Johnson decided to project a more luxurious image of this new product on prospective buyers by throwing a spa party for these ladies and catering in chocolates and delightful hors de oeuvres. At these parties, the women are to sample the product, talk about it and fill out a questionnaire. Of course, we're providing services right in the middle of these parties. We're hearing things like, "The packaging is gorgeous! It smells very nice!" When it comes right down to it, those are the first 2 important things that excite us when looking for any kind of skin care product right? Think about it! Would you go for this?
or would you go for this?
When it comes right down to it, packaging and image is everything. I would probably buy something without even trying it if the packaging was beautiful. Because to me, if it looks good on the outside, it must be great on the inside!
